CONVERSION FOCUSED MARKETING
Tired of wasting advertising dollars? What is marketing, anyway? Marketing is found at the intersection where businesses and potential customers meet – it's a place for conversation and conversion. Marketing represents the bridge between your understanding of customers and meeting their needs. Marketing is a connection; a meaningful and mutually beneficial conversation.
We specialize in helping businesses create those vital connections and facilitating impactful relationships with current and potential customers.
FULL SCALE MARKETING
Why settle for less than the marketing team your company deserves? At Crossbridge, you gain an army of talent eager to make your business a success. We win when you do. Our team of marketers, web developers, graphic artists, social media gurus, videographers, and printers are ready to get to work for you.
WEBSITES
Creating content that engages your customers in meaningful conversation about the advantages of your products and services can be frustrating. Our team of Content Creation Specialists are ready to help you put your business' best foot forward. Effective websites always begin with powerful, engaging content.
ADVERTISING
We create engaging digital ads from your photos and pair them with a variety of engaging 30 character headlines and 90 character descriptions that are sure to get your customer’s attention.
LOCAL LISTINGS
We can put you into a vast array of online marketing venues including Google, Yahoo!, Bing, GPS Devices, Facebook Places, the online Yellow Pages and many more! Call us today to learn more about how you can dominate online!
Our services enable you to increase your organic rankings in search engines and in the top local business directories across the web. At Crossbridge Marketing, we care enough to hand submit your business information to local business directories - no shortcuts, no tricks, no schemes.
VIDEOGRAPHY
Video has evolved into one of the most powerful mediums that can be leveraged by corporate marketing efforts. An engaging video creates a powerful connection with your audience and adds a level of depth to your story that is unrivaled by many other form of marketing or advertising.
DESIGN
Our team of graphic designers features nationally awarded artists who are dedicated to bringing your dreams to reality. We begin each project by assessing the goals for the project, who the design is intended to reach and the message that needs conveyed.
PRINTING
Despite the ever-growing influence of the digital world in today’s business landscape, print media remains one of the most reliable forms of communicating your brand, message, story, and advertising, and it shows no sign of decreasing anytime in the foreseeable future.
READY TO GROW
YOUR BUSINESS?
Now's the time to start moving!
Contact Us
NEWS
For any business leader, the decision to hire an in-house marketer or partner with a marketing agency is a critical one. While an internal hire might seem like a straightforward solution, the reality is that the demands of modern SEO services, content creation, and comprehensive marketing often require a diverse range of skills. At Crossbridge, we offer a specialized team that acts as your dedicated marketing partner, a well-oiled machine ready to tackle your needs with precision and expertise. The Challenge of a One-Person Team Hiring an in-house marketing manager often means you get an individual with a single area of expertise. That person, while talented, may not be proficient in the various roles a full-service agency provides. You must also account for significant overhead costs, including recruitment fees, training, insurance, and benefits like vacation and parental leave. This single individual may also lack access to the cutting-edge technology and resources that a dedicated digital marketing agency uses daily, from advanced web design platforms to sophisticated marketing analytics software. The average marketing manager in Ohio takes home around $80,000 a year, and that cost only covers one person with a limited skill set. When you need a multifaceted approach to grow your business, a single hire quickly becomes a bottleneck. The Crossbridge Advantage: A Team of Specialists Choosing Crossbridge gives you access to an entire team of specialists for a fraction of the cost. Our staff includes SEO experts, seasoned content creators, PPC gurus, and award-winning graphic designers. We also have project managers who keep everything molded together, ensuring a seamless and efficient process for you. We offer fresh, neutral perspectives, providing suggestions based on expertise and experience across various industries, from e-commerce and retail to ministry-oriented clients. You get a neutral outlook that tells you what works in marketing and what does not. This scalability means you only pay for the services you need, allowing your budget to work harder and achieving a fast turnaround on your ROI. We operate with transparency—no hidden fees—and our team communicates with you at every step, allowing you to remain in full control of your business needs and outcomes. A Clear Path to Measurable Success Let's look at the numbers. Hiring a full-time marketing manager could cost upwards of $80,000 a year, yet they would still lack the diverse skills and resources of a full-service team. In contrast, a comprehensive Crossbridge package that includes Google Ads management, consistent content creation, and a thorough digital SEO audit might come in at a much lower cost annually. This allows you to deploy a highly effective strategy with a specialized team for a fraction of the price. We don't just ask you to trust us; we offer measurable metrics so you can determine if our solutions are bringing your investment to fruition. We are not just your marketing agency; we are your partners in business. We are driven by what will bring you traffic, improved marketing, and higher conversions because when you succeed, so do we. Let us bridge the gap between where you are and where you want to be. Let’s cross that bridge together. Contact us today for a consultation to dissect your goals and receive a proposal on how we can drive your business forward.
In today's complex digital landscape, a marketing approach that’s pieced together simply won't cut it. For businesses seeking true online visibility and engagement, the power lies in integrated cross channel SEO: blog, video, and social synergy. At Crossbridge, we understand that effective SEO content optimization requires a collaborative strategy across all your digital assets. We bring together a variety of services to ensure your brand's message is cohesive, compelling, and reaches your target audience wherever they are. The Power of a Unified Strategy Individual marketing efforts are certainly valuable, but their true potential is unlocked when they work in harmony. Think of your digital presence as a symphony where each instrument plays a vital role. When your blog content, video production, and social media activity are strategically aligned and optimized for search engines, the impact is amplified. Our SEO content optimization ensures that every piece of content, regardless of its format, is crafted with relevant keywords and valuable insights, making it discoverable and engaging. Blog Services: Your Foundational Content Hub Our blog services are central to your integrated cross channel SEO strategy. We provide optimal keywords, exposing readers to relevant topics, crafting informative and engaging posts that position you as an industry authority. This high-quality content not only educates readers about your services or products but also directly assists in search engine ranking. Each blog post becomes a valuable asset, drawing organic traffic to your website and serving as a rich source for other content formats. Video Production: Captivating and Converting Visual content increasingly dominates online consumption. Our video production services create dynamic and memorable experiences that complement your written content. These videos promote your services, illustrate complex topics, and increase traffic to your website. When optimized for search and integrated with your other channels, a compelling video serves as a powerful conversion tool, drawing customers deeper into your brand's story and offerings. Social Media Synergy: Meeting Your Audience Where They Are Your target audience scrolls through their social feeds daily, and our social media services meet them right there. We craft engaging posts that resonate with specific demographics, driving traffic back to your website, blog content, and video assets. This creates a powerful loop where social media amplifies your SEO-optimized content, and that content, in turn, provides value to your social followers. This continuous interaction is a key component of integrated cross channel SEO. Achieving Marketing Success Through Synergy Crossbridge goes beyond individual service offerings. We orchestrate these elements to achieve marketing success. By utilizing multiple platforms, relentless SEO content optimization, and precise keyword targeting, we ensure your message reaches customers effectively, driving conversions and fostering loyalty. This comprehensive, integrated approach opens up vast potential for your website to become a true hub for business growth. Your marketing strategy expands for greater impacts with email marketing, print services, graphic design, website revisions, and so much more. We are your all-in-one destination for marketing success. Ready to see the synergy in action? Contact Crossbridge today to discuss how integrated cross channel SEO: blog, video, and social synergy transforms your marketing strategy.
In the vibrant world of marketing, color is a powerful psychological tool. For businesses seeking custom graphic design services for marketing materials, understanding the impact of color is non-negotiable. At Crossbridge Marketing, we dive deep into the psychology of color to craft visually compelling brands that resonate. Choosing the right colors for your brand is a strategic decision that directly influences perception, emotion, and ultimately, consumer behavior. In fact, studies suggest that upwards of 85% of consumers choose a product based on color alone. Color and Emotion: A Direct Connection Color evokes power, emotion, and trust, fundamentally influencing how your brand is perceived. Consider the emotional responses these different colors typically trigger: Blue: Often used by graphic design companies specializing in branding, blue is a popular choice for initiating feelings of calmness, trust, and reliability. Think of banks or tech companies. Red: This bold color evokes feelings of urgency, power, and even hunger. It's frequently seen in sales and food industries for its ability to grab attention. Black: Denoting sophistication, luxury, and wealth, black is a classic choice for high-end brands. Green: Promoting nature, earthy feelings, and eco-friendliness, green is a natural fit for environmental or health-conscious brands. Yellow: This primary color is associated with happiness, sunshine, warmth, and can add notes of youthfulness to your brand’s message. Orange: Providing feelings of excitement and confidence, orange adds an energetic and warm feeling to your brand. Magenta: This inspiring choice allows your brand to stand out. It is a positive color allowing you to evoke feelings of hope, creativity, and kindness. It can send a message of femininity, uniqueness, and youthfulness. Analyzing your audience, their emotions, and the specific niche of your products or services is crucial to understanding which colors will best communicate your message. Our graphic designers will help you determine which colors are best for your brand. Crafting Harmonious Color Schemes Beyond individual color meanings, how colors interact creates specific feelings with your customers. Understanding harmonious color schemes is key to building a cohesive brand palette: Complementary Colors: Opposites on the color wheel (e.g., blue and orange), they create high contrast and vibrancy, often used for emphasis. Analogous Colors: Adjacent colors on the color wheel (e.g., blues and greens), they offer a serene and harmonious feel. Triadic Colors: Colors that form a triangle on the color wheel (e.g., red, yellow, blue), providing a vibrant and balanced contrast. When choosing a color palette for your business's marketing, consider what you sell and who you are promoting your products to. This will help you determine the colors that work best for you. Choosing a primary color that will take up most of your brand logo/image, then selecting secondary colors, will assist in developing your business color palette. As Josh Davis, one of our expert Graphic Designers here at Crossbridge, states: “When choosing a color scheme, I always tell clients to think beyond personal taste — consider your audience, the emotional tone you want to set, and the context your brand will live in. Color isn’t just decoration; it’s a key element of design that communicates mood, trust, and intention at a glance.” Crossbridge Marketing and our graphic design team are experts in developing a unique and successful brand for our clients. We utilize colors that speak your language and effectively promote your business. For professional logo design services and all your custom graphic design services for marketing materials, partner with Crossbridge. We are your graphic design company specializing in branding that understands the true impact of color psychology in marketing. We succeed when you succeed.
